We are looking for a commercially driven E-commerce Manager to take a central role in developing and growing the digital business of STELLA NOVA.

This is an opportunity for someone who combines strong e-commerce expertise with commercial instinct and a hands-on approach. You will have significant ownership of our online business and work closely with colleagues across marketing, brand, creative and commercial functions.

Your focus is clear: create a strong digital customer experience and turn traffic, data and customer behaviour into profitable growth. While your focus is digital, we expect you to understand the business as a whole and work with your colleagues to maximise the synergies between offline and online sales. We have ambitious plans for further international growth, and e-commerce and direct-to-consumer are important parts of that journey.

THE ROLE

As E-commerce Manager, you will be responsible for the ongoing development and commercial performance of our e-commerce platform and digital customer journey. You will own our Shopify setup and make sure the webshop is continuously developed, optimised and keeps customers coming back for more. You will also run and develop our email marketing in Klaviyo, which is a major sales channel, and drive traffic to the site through SEO, GEO, paid advertising, search and any other channels that deliver results.

The role covers both day-to-day execution and longer-term development, so you should enjoy moving between strategy, analysis and getting things done. It would not be possible for one person to span this many disciplines without AI. We expect you to be an expert in using AI for digital marketing and sales today, while staying curious about what is just around the corner.

You will work closely with internal stakeholders, especially Wholesale, Finance, SoMe, Events and Influencer Marketing. We expect you to take the lead on creating sales and profit in our digital business, and to take a holistic approach. We are at our best when we find synergies across the business.

KEY RESPONSIBILITIES

• Take overall responsibility for the daily operation, development and optimisation of our Shopify ecosystem, Klaviyo email, paid advertising, search and other digital sales channels
• Drive the commercial performance of the webshop, with focus on conversion, average order value, retention and revenue
• Develop and optimise the digital customer journey across external channels, email, website, product pages, cart and checkout
• Manage onsite merchandising, navigation, product presentation and digital content
• Plan and coordinate product launches, campaigns, promotions and other commercial activities
• Own the e-commerce calendar and ensure strong execution across relevant functions
• Use data, customer behaviour and performance insights to identify and implement new growth opportunities
• Drive CRO initiatives, including testing, UX improvements and ongoing optimisation
• Work closely with SoMe and Wholesale to make the most of synergies
• Drive SEO and GEO, ensuring strong practices across content, metadata, site structure and performance
• Manage Shopify apps and integrations, and contribute to the continued development of the platform
• Ensure testing and quality assurance when launching new functionality and digital initiatives
• Support further international expansion through localised, commercially relevant online experiences
• Last, but maybe most important: use AI like a pro – and inspire the rest of us to follow your example

YOUR PROFILE

You have a strong understanding of what drives a successful e-commerce business and are comfortable taking responsibility for innovation, performance and execution alike. You are analytical and data-driven, but you also know that successful e-commerce is about much more than dashboards and KPIs. You have a good eye for the customer journey, brand experience and commercial opportunities, and you know how to turn insights into concrete improvements.

You probably have 2–4 years of experience within e-commerce, digital commerce or online retail, ideally from a consumer-oriented business with a strong brand and an international outlook. You have solid hands-on experience with Shopify or a comparable platform and a strong understanding of paid advertising, search, LLMs, CRO, UX, merchandising, campaign execution, customer journeys and digital performance.

As a person, you are proactive, commercially curious and comfortable taking ownership. You thrive in an entrepreneurial environment where decisions are made quickly and where you can make a visible difference.

You communicate fluently in Danish and English.

SOUNDS LIKE YOU?

Then send your application and CV to CEO Thomas Juul, tj@stella-nova.dk no later than October 15th 2026.

Expected start date: December 1st 2026.

ABOUT US

STELLA NOVA was founded in Copenhagen in 2002 by designer and Creative Director Trine Skoller. From the beginning, we have created distinctive womenswear rooted in Danish design and shaped by a strong sense of craftsmanship. STELLA NOVA is B Corp™, GOTS and GRS certified and is distributed all over the world, from Copenhagen to Tokyo. As a workplace, we believe that good work starts with good people – people with different backgrounds, experiences and ways of thinking. Bringing that diversity together makes us stronger, both as a team and as a brand. We want STELLA NOVA to be a place where everyone feels valued, inspired and free to be themselves.